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Qualities Of A Good Web Design As a matter of fact, your page acts as an extension of your business and brand. Majority of your target audience and potential customers as well will be able to learn about your organization as well as its offered products or services via your site. If your site is an ecommerce site or an online shop, then it can be a reliable platform to achieve all your goals in sales. And due to the reason that your site plays an integral role in the success of your business, it is vitally important that it is designed professionally. And how you can just say that your page is designed properly? Well, it has key qualities that are listed below, then it is. Number 1. Fast load times – nothing is more annoying for visitors than a page that is taking like forever to load. One of the main reasons why visitors are often leaving the site they have visited according to different studies is its slow speed. Nowadays, typical online customers just wait for few seconds for your page to load and after that, they are going to switch to the website of your competitor that is loading faster. Not only that, it’s unlikely that the visitor is going to return to your page again. And as such, to avoid sending them to your rivals, you must be sure that your page is going to load within 4 to 6 seconds.
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Number 2. The content is easy to scan and well formatted – typical visitors are skimming through content on a website instead of reading each and every word on it. To determine if the site is relevant to their requirements and needs, users prefer to scan through the key parts of the websites. To be able to achieve this goal, you have to make use of the right headings, subheadings, bullets, lists or paragraphs to break up text and make reading become easier for visitors.
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Number 3. A well planned information architecture – the truth is, the ease of usability of your site depend greatly on how the information is organized and presented on your page. What’s sad is that, this element is typically forgotten. This particular quality has even become more important today since websites offer wide range of resources and information to attract target audience. And with this being said, you need to plan your site sections as well as categories and then, present the info in a way that is easy for the users to find. Say for example that your webpage is able to pack these 3 key qualities, then it will be able to boost the odds of bringing in more traffic to it and succeed in your online business in the end.